Founded in
2015
Description
SHORT DESCRIPTION:
At Boring Money, we blend quantitative data with tailored focus groups, interviews and customer feedback to build a meaningful picture of what customers think about the world of finance. What do they want? What are their current behaviours? And what might tip them into new opinions or action? Founder and MD Holly Mackay has worked in the investment industry for 20 years, watching an endless procession of the Old School Brigade wanting to “educate” investors and force them to read pages of gobbledygook, she thinks this is patronising and unhelpful.
LONG DESCRIPTION:
Based in
London
Nation
Founding Status
$ 2.5 Millions - $ 5 Millions
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